The Science of Creativity
Archive 5/2010

Evolver is an architectural artefact intervening on the panorama surrounding Zermatt. It was designed and executed by a team of second year students from the ALICE Studio at Ecole Polytechnique Fédérale de Lausanne (EPFL), Switzerland. In an effort to take full advantage of the site's extensive and astounding views, the project sits strategically next to the lake Stelli at an altitude of 2,536 m (8,320 feet).
Comments (0) Engineering 31.05.2010
Up There

This is a documentary about a beautiful, but dying craft, at least in the western world. It was payed by beer maker Stella Artoise, a surprisingly smart move of them.
Comments (0) Advertising 30.05.2010
Aurèle Sack
Aurèle Sack

Aurèle Sack is a Graphic Designer from Lausanne. He has created some lovely fonts, like this one, called LL Brown.
Comments (0) Typography 29.05.2010

We just finished a beautiful case study for Swiss watch maker Jaeger-LeCoultre.
Comments (0) Etter Studio 27.05.2010
Daily Stack

Daily Stack was built during a four week exploration in Tangible User Interface by everyoneelse in collaboration with Sebastian Rønde Thielke. Via Creative Applications.
Comments (0) Interactive 26.05.2010
Mitsuo Katsui
Mitsuo Katsui

Fresh graphic design by Japanese legend Mitsuo Katsui (born 1931 in Tokyo). Good things are never out of style. Via the ever great butdoesitfloat.
Comments (0) Graphic Design 22.05.2010
New Studio
New Studio

Today is a happy day in Switzerland! I just signed the contract for our new lovely office space, situated on the hills of Zurich...
Comments (2) Etter Studio 21.05.2010

This is an animation by London's Russ Murphy, just the audio got missing and is here. If you tune it right (start youtube after 25 seconds) it matches perfectly. Via Motiongrapher.
Comments (0) Film 20.05.2010
Koukichi Sugihara

By Koukichi Sugihara from the Meiji Institute for Advanced Study of Mathematical Sciences, Japan. Via David Hartono.
Comments (0) Engineering 20.05.2010
Hannes Gloor & Stefan Jandl
Hannes Gloor & Stefan Jandl

Are two graphic designers from Zurich with a good eye for beautiful compositions and typography. Just their website seems to be surprisinly similar to our friends' in Amsterdam.
Comments (2) Graphic Design 15.05.2010
Nelson Boles

Orfeu, lovely illustrated and animated trailer for never existing film, by young US Animator called Nelson Boles.
Comments (0) Illustration 13.05.2010

Particles following the flow of movements, adapting to the color and brightness. Made with C++, OpenSceneGraph and Cefix by Hamburg's Stephan Maximilian Huber.
Comments (0) Interactive 12.05.2010
Ernst Haeckel
Ernst Haeckel

German biologist, naturalist, philosopher, physician, professor and artist Ernst Haeckel (1834-1919) is not considered a household name by any means. His varied and extensive work gave rise to the terms ecology and First World War, the rise of Darwinism as a valid theory and the discovery and proposal of the Protista kingdom of organisms within biology. Perhaps his greatest and most enduring work is found in his artistic endeavors, in which he sought to combine his creative vision with his desire for scientific accuracy. More over here:
Comments (1) Science 11.05.2010

While doing some research about insects I stumbled upon this image. I don't know which insect it is or who took the picture.
Comments (1) Science 10.05.2010
Audrée Lapierre
Audrée Lapierre

Montreal's Graphic Designer Audrée Lapierre did some package experiments. The nutritional facts are used to brand the packaging as well as giving useful informations about the product. The data visualisations offer a clean graphic approach of the caloric ratio, nutrient balance completeness, ingredients and their specific amount of carbohydrate, fat, protein and sodium perserving.
Comments (0) Graphic Design 08.05.2010
We Win Webby Award!
We Win Webby Award!

The global web community has voted our public awareness campaign What's The Real Cost as best rich media site from business to costumer of the year.

The project produced by unit9 will be honored at the Webby Awards ceremony hosted by B.J. Novak of NBC’s “The Office” on June 14th in New York City. On June 15th, the ceremony will be broadcasted on youtube.

Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including websites, interactive advertising, online film and video, and mobile websites. The Webby Awards is presented by the International Academy of Digital Arts and Sciences, a 650-person judging academy whose members include Martha Stewart, R/GA's Chief Bob Greenberg, David Bowie, Arianna Huffington and Twitter's Biz Stone.

"The Webby Awards honors the very best of the Internet," said David-Michel Davies, executive director of The Webby Awards. "What's The Real Cost's win is a testament to the skill, ingenuity, and vision of its creators."

The 14th Annual Webby Awards received nearly 10,000 entries from over 60 countries and all 50 states. Founded in 1996, The Webby Awards are known worldwide for its famous five-word speech limit. Past Webby Award winners – and their speeches – include Al Gore (“Please don’t recount this vote”), Beastie Boys (“Can anyone fix my computer?”), and Stephen Colbert (“Me. Me. Me. Me. Me.”).

Brand: Regence – Blue Cross/Blue Shield, Portland
Agency: North, Portland
Interactive Director: Christian Etter, Zurich
Producer: Susan McCrystal, London
Animations/Fx: Mainframe, London
Sound: Christiano Sossi, London
Development: TYO-id, Tokyo
Backend: unit9 tech, London
Interactive Production Company: unit9, London
Comments (2) Etter Studio 07.05.2010
The Path

Another fantastic game by Belgium's Tales of Tales. It's called The Path. Inspired by the film Innocence (2004) and the fairy tale Little Red Riding Hood the player follows a girl on the way through the forest to her grand mother's house.
Comments (0) Interactive 06.05.2010
Peter Root
Peter Root

Ephemicropolis by Peter Root. 100,000 staples, approx. floor area 600 x 300 cm. Stacks of staples were broken into varying sizes from full stacks about 12cm high down to single staples. These stacks were then stood up and arranged over a period of 40 hours.

An other project by Peter Root is called Digital Detritus: Part of an on-going series of virtual installations situated in Google Earth. Sound track created using recordings made on location in Istanbul.
Comments (0) Art 05.05.2010
Israel's Pavilion
Israel's Pavilion

Don't like Israel's behaviour in the west-bank, but I like their pavilion at Shanghai's World Expo.
Comments (0) Thoughts 04.05.2010

A film and graphic design studio from Stockholm.
Comments (0) Graphic Design 04.05.2010
Stephen Wolfram

Stephen Wolfram, a British Mathematician and Physicist, is the founder of the computable knowledge engine Wolfram Alpha, which we use a lot for geometrical calculation lately. Via Myriam.
Comments (0) Science 01.05.2010
The Good People
Food for Thoughts
Water for Soul
Swiss Directory